DO I NEED TO HAVE ANY PRIOR EXPERIENCE IN THE RESTAURANT/BAKERY INDUSTRY?
Whether you are a new business owner or a seasoned restaurateur, our support team will assist you throughout the entire process of getting your House of Bread Bakery Café open. We understand that the majority of new franchise owners do not have prior experience, and we provide a comprehensive training program that will ensure you are ready to make bread when the doors open.
IS THE OWNER THE HEAD BAKER?
While we require the franchisees to learn how to bake bread, we do not want them to be the head baker.
HOW LONG WILL I BE AT TRAINING AND WHAT CAN I EXPECT TO LEARN?
Our initial training program consists of approximately four weeks of classroom and on-site training at the company-owned training location in San Luis Obispo, California. We request that not only do you attend training, but that you bring your key staff with you. In addition, two of our team members will be at your site for up to 7 days (to be scheduled around your opening).
Our training program is intensive and includes: Recipes and Prep Procedures, Quality and Service Standards, Inventory Procedures, Equipment and Safety, Brand Compliance, Food Safety, Sanitation and Health Code Compliance, Point of Sale Training, Operational Controls, and Production Trouble Shooting. Our initial and ongoing support is critical to your successful start-up.
WILL YOU ASSIST ME WITH ESTABLISHING MY VENDOR RELATIONSHIPS AND INITIAL INVENTORY PURCHASE?
Yes. You will receive detailed supply and ingredient requirements; in addition, we will introduce you to all of our major suppliers. We will be an integral part of establishing and helping you place your opening inventory purchase.
DOES HOUSE OF BREAD BAKERY CAFÉ OFFER FINANCING?
Currently, we do have relationships with some third-party groups that may assist with financing. However, we would recommend that you have a minimum of $125,000 in liquid capital.
DOES HOUSE OF BREAD BAKERY CAFÉ OFFER A MULTI-UNIT FRANCHISE OPPORTUNITY?
We do! We understand that you may want the flexibility to open multiple locations and have complete control of your territory. You are provided a protected territory as part of your franchise agreement. Rather than sell you a multi-unit agreement initially, we would provide you a first right of refusal for adjacent territories at the time of your franchise closing.
WHAT ARE THE INITIAL FRANCHISE FEES AND ONGOING ROYALTY FEES?
The initial franchisee fee is $35,000. We have the right to institute a 2% marketing fee in the future and you will pay ongoing royalties of 6% of gross sales.
HOW LONG WILL IT TAKE ME TO OPEN MY BAKERY CAFÉ ONCE I HAVE SIGNED A FRANCHISE AGREEMENT?
Your first location will generally open within 6-9 months of signing your agreement. If you location has already been identified, or the space was formerly a restaurant, the time op open can be reduced considerably.
WILL YOU HELP ME WITH MY INITIAL MARKETING STRATEGY AND GRAND OPENING?
Yes. The initial opening and the grand opening are separate events by 30-90 days. We come out for both and we assist on the marketing for both events.
SOCIAL MEDIA IS REALLY BIG RIGHT NOW. DO YOU HAVE A POLICY AS TO WHAT I CAN AND CANNOT DO?
We have an extensive social media policy that we have coupled with best practices. Some storeowners are better equipped than others to monitor and manage their social media presence. We will discuss this at length during training and you will be all set up before you open your bakery café’.
WILL YOU ASSIST ME WITH MY WEB SITE AND ONLINE PRESENSE?
Yes. You will have the opportunity to build your own site if you choose, however, we manage a page for you on our site. We will assist with all your online registrations and ensure that your page is optimized for the best search results in your area.